What do you do with your photo booth images after the event? Are you leaving revenue on the table?
You have just wrapped up another successful photo booth event. What do you do with the files that you have on your computer? Do you give the files away? Upload them to a website at no charge to your client? Give them to your client on a CD or flash drive? Post them to a website so your client can buy additional prints and/or add the protected image to their Facebook page? We think the last option is the one that makes the most sense.
On-site delivery and the photographic print is still the best value driver in the event market, however, in this digital era your customers may want additional delivery options! When the event is over, why stop generating revenue? Photo booth companies are continually looking for ways to add revenue streams to their business and set themselves apart from the competition. One option that continues to grow in popularity is the opportunity for the customer to buy additional images online (prints and/or digital files). With very little work, you can post images to a secure website (with your customer’s blessing) so they can continue to generate revenue.
Historically, the re-order rate for on-line sales from an event is anywhere from 4% to 15%. So if you publish 100 photos online, 4 to 15 photos will be purchased. Also, consider the high demand today from people who want to purchase and own the digital file or be able to add the image to their social site. Today, 30% of the people who purchase the hi-resolution image on-line also buy a print or gift product!
You need to extend the life of the event, provide the ability to add a protected image to social sites, and generate sales dollars after the event. Look for a storefront service like Photoreflect.com that can make this process easy to do with little to almost no work for you after the event, thereby allowing you to provide a value-add service and some after event dollars!!! (See the how to video below or visit a sample photobooth upload here.)
Do you have to hire a web designer or webmaster? No! The set-up of your storefront is easy and the software will walk you through personalized branding elements available for your page design. Uploading your files from the event, even large events, is easy and quick. The profit margins are attractive and the site takes care of all credit card transactions. Interested in generating more revenue from your photobooth business? Sign up for a free 30 day trial today and start making extra income on your next photobooth event.
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